24.01.07
UCP graduate placement a success at WES
Local business management graduate James Gazzard, from Frogpool,
is the latest success story to emerge from the Combined Universities
in Cornwall’s Unlocking Cornish Potential (UCP) graduate
placement scheme, after being offered a permanent position
as Marketing Co-ordinator by Redruth based WES Engineering
Solutions.
WES, one of the major suppliers of resistance welding equipment
to the motor industry - with clients including Honda, BOC,
Nissan, Jaguar, Land Rover and Vauxhall - also offer Hardmetal
Engineering and Advanced Engineering capabilities. The company
approached the UCP team looking for a graduate to take on
a 12 month project researching and developing a complete marketing
function to support the company’s future plans for expansion.
Having graduated from the University of Wales with an admirable
first class degree in Business Management, James was keen
to use his skills and knowledge to find employment in his
home county of Cornwall. The UCP team matched his expertise
to the needs that WES had indicated and arranged a twelve
month placement for James, as Marketing Strategist in January
2006.
The UCP scheme, which is part of the Combined Universities
in Cornwall (CUC) initiative, supported by Objective One,
aims to assist small businesses in Cornwall by placing graduates
within companies to undertake specific business development
projects. This also provides the graduates with real life
working experience and has achieved an impressive graduate
employment rate of over 70% at the end of the placements to
date.
The project at WES involved in-depth market research and
a complete re-branding of the company’s activities and
provided James with working experience of project management,
IT systems, customer and personnel relations as well as strategic
decision making.
James explains how the scheme has benefited him, “The
UCP project has provided an outstanding opportunity to perform
a role that is in line with both my degree course and my career
aspirations. It has been a fascinating year which I have thoroughly
enjoyed and will no doubt look back on as a key stage in my
professional development. I am delighted that the successful
completion of the project objectives resulted in the offer
of a full time, permanent position with WES, which I have
gratefully accepted.”
Managing Director of WES, Andrew Hosking, is a keen exponent
of the scheme, commenting, “This is the third time
that we’ve used the UCP scheme to find high calibre
graduates to perform specific projects within the company.
We now have a dedicated marketing function which will play
a valuable role in the future development of the company,
and will compliment our comprehensive investment and expansion
programme.”
The Unlocking Cornish Potential team is based at Cornwall
College Camborne with Cornwall College Business and can be
contacted on (01209) 617664 or by email ucp@cornwall.ac.uk.
More information on www.unlockingcornishpotential.co.uk.
For more information contact Emma Stallard of the Combined
Universities in Cornwall on 01326 370446 or email emma.stallard@cuc.ac.uk.
The Objective One Programme for Cornwall and the
Isles of Scilly has invested in the Combined Universities
in Cornwall (CUC) project, both Phase 1 and Phase 2, through
the European Regional Development Fund (ERDF) and the European
Social Fund (ESF). The Programme has also invested in Unlocking
Cornish Potential through the European Social Fund (ESF).

Editor's notes:
The Combined Universities in Cornwall is a dynamic and visionary
partnership that is one of the driving forces behind Cornwall’s
economic renaissance. This partnership combines the Universities
of Exeter and Plymouth, University College Falmouth, The Open
University, The College of St Mark & St John, and the
Peninsula Medical School, with Cornwall’s Further Education
colleges - Cornwall College, Truro College and Penwith College.
It aims not only to provide the students of the future with
more choice and greater opportunities, but also to boost the
economic fortunes of the region for the benefit of one and
all.
The CUC initiative has been invested in by the Objective One
Programme for Cornwall and the Isles of Scilly, the South
West Regional Development Agency, Cornwall County Council
and the Higher Education Funding Council for England.

Clare Morgan
Media Relations Manager
Objective One Partnership Office
Castle House
Pydar Street
Truro TR1 2UD
Mobile: 07973 813647
Telephone: 01872 223439
cmorgan@cornwall.gov.uk
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