15.03.07
Falmouth lecturer successful in business ideas challenge
The hottest new business talent was unveiled last week as
the South West's biggest entrepreneur competition got
off to an exciting start. The University of Plymouth's
Business Ideas Challenge has attracted overwhelming support
from local business leaders after its inaugural success in
2006. With an even bigger prize package of over £40,000
this year, many entrants attended the first stage result event
to find out if they were one of the lucky 20 to be short listed.
From the many strong submissions received, Senior Lecturer
Andy Neal from University College Falmouth, a partner in the
Combined Universities in Cornwall, successfully made it through
to the next round, as well as winning first prize for the
stage. Andy, who studied at the college fourteen years ago,
returned in January 2000 to become a lecturer in Graphic Design.
His business idea is to brand and promote an organic surfboard
wax to appeal to mainstream buyers, in preference to the existing
'marginal' organic products and brand leading
petrochemical waxes which currently dominate the market.
Andy was delighted with the result commenting, "I
was really surprised and also very encouraged by being selected
to go forward. I've had this idea for a while and to
feel like someone else can see the opportunity gives it even
more momentum. I'm really looking forward to the next
round!"
Noel Akers, one of Europe's leading practitioners
of intellectual property law and owner of Newquay based NJ
Akers and Co Ltd is one of the sponsors; "This is
an excellent initiative and one which my company is delighted
to sponsor. I'm very aware of the huge amount of creativity
and innovation in Cornwall because, since re-locating the
company from Hertfordshire to Cornwall only two years ago,
our caseload has grown considerably. We help clients with
patent, trademark and design issues so we have first hand
experience of the wealth of local entrepreneurial talent.
"The Business Ideas Challenge is a great opportunity
to spotlight that talent and, because the prizes are very
generous, to provide the finalists and eventual winners with
much-needed cash and professional help. I'm really pleased
to be involved."
Short listed entrants include staff, students and alumni
from the University of Plymouth, its partner colleges and
Tamar Science Park tenants. They will now be invited to submit
full business plans, before going on to a 'Dragon's
Den' style presentation in front of a panel of judges.
For further information contact Emma Stallard at the Combined
Universities in Cornwall on 01326 370446 or email: emma.stallard@cuc.ac.uk.
The Objective One Programme for Cornwall and the
Isles of Scilly has invested in the Combined Universities
in Cornwall (CUC) project, both Phase 1 and Phase 2, through
the European Regional Development Fund (ERDF) and the European
Social Fund (ESF).

Editor's notes:
The Business Ideas Challenge is sponsored by Combined Universities
in Cornwall, Plymouth City Council, HSBC Bank Plc, Tamar Science
Park, Bond Pearce, Francis Clark, Business Link Devon &
Cornwall, Ashfords, NJ Akers, Cowlin Construction, HBG Construction
Ltd, Absolute Design, Air South West, Business Link Devon
& Cornwall, DestiNet NewZapp, LogoWork, TwoFour TV, UnLtd,
Finance South West, University of Plymouth Colleges and Knowledge
Exploitation South West.
The Combined Universities in Cornwall is a dynamic and visionary
partnership that is one of the driving forces behind Cornwall's
economic renaissance. This partnership combines the Universities
of Exeter and Plymouth, University College Falmouth, The Open
University, The College of St Mark & St John, and the
Peninsula Medical School, with Cornwall's Further Education
colleges - Cornwall College, Truro College and Penwith College.
It aims not only to provide the students of the future with
more choice and greater opportunities, but also to boost the
economic fortunes of the region for the benefit of one and
all. The CUC initiative has been invested in by the Objective
One Programme for Cornwall and the Isles of Scilly, the South
West Regional Development Agency, Cornwall County Council
and the Higher Education Funding Council for England.

Clare Morgan
Media Relations Manager
Objective One Partnership Office
Castle House
Pydar Street
Truro TR1 2UD
Mobile: 07973 813647
Telephone: 01872 223439
cmorgan@cornwall.gov.uk
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