20.12.04
Cornwall Brings a 'Sense of Adventure' to the Schroder London boat Show

Cornwall, for the first time, will be exhibiting at the 2005 Schroder London Boat Show thanks to the combined efforts of the Cornwall Marine Network and Cornwall Enterprise and will demonstrate four key aspects of life in Cornwall; working, playing, visiting and living. The stand brings together a combination of Cornwall's maritime experiences, including its businesses, lifestyle and gastronomy. The central feature is four beach huts, each uniquely influenced by the diversity of Cornwall's coastal life.

The huts have been inspired by some of the 'heroes' of Cornish culture and each promote an aspect of life in Cornwall. 'The Home Office', created by the successful business woman Olga Polizzi of Hotel Tresanton, reflects Cornwall as the perfect business location. Mrs Polizzi says:

"Having been introduced to Cornwall 15 years ago I immediately fell in love. After 2 days in Cornwall I never want to leave. And now that so many exciting things are happening in Cornwall I can think of no better place to have an office than on a Cornish beach with its extraordinary light and the sea that can be like the Caribbean one day and the next the wild Atlantic."

'The Surf Shack' has been inspired by Andreya Wharry, our heroine of the waves, who recently broke into the record books after kite surfing from the Scilly Isles to Watergate Bay, near Newquay. The 'Cornish Garden Hut', where nature meets nurture, shows a habitat unique to Cornwall where, warmed by the Gulf-stream, sub-tropical flora and fauna can flourish. Finally 'Living by the Sea' is designed by Coast Magazine and features an aspirational coastal lifestyle, where visitors also have the chance to win the hut and all its contents.

If your business is a member of the Cornwall Marine Network and you would like to find out more about representation on the stand we would be delighted to talk with you. This is a fantastic opportunity for Cornish business and one that takes the Cornwall brand out of the region in a way that might be repeated at other national and even international events in the future.

Visit the Cornwall stand at Schroders London Boat Show in Excel's North Hall from Thursday 6th to Sunday 16th January 2005 and find out more about what Cornwall has to offer; from winter storm watching weekends to the latest in marine design technology. Throughout the show you will also have the opportunity to taste samples of some of Cornwall's finest mouth-watering dishes, prepared by some of the region's top food and wine producers.

For further information please contact Claire Vickers on 01872 322928 or email: claire.vickers@cornwallenterprise.co.uk.

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Editor's notes:

For all media enquiries on Cornwall, please contact:

Claire Vickers
Telephone: 01872 322928

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Clare Morgan
Media Relations Manager
Objective One Partnership Office
Castle House
Pydar Street
Truro TR1 2UD
Mobile: 07973 813647
Telephone: 01872 223439
cmorgan@cornwall.gov.uk

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