18.11.05
Top planting experts spreading the word this winter
World names in horticulture are sharing their knowledge with
businesses in Cornwall and Devon in a series of seminars over
the winter.
This year's programme, Building a Sustainable Competitive
Advantage, is designed to help local industry maintain and
sharpen its competitive edge in an ever-demanding market place.
The seminars tackle issues including effective management
of the bottom line, production protocols that deliver quality
plants time after time and how to compete in the world of
plant retail.
The programme has been put together with the help of the
Eden Project, Duchy College and Peninsula Plants. The seminars
are part-funded through the Vocational Training Scheme (VTS),
and CHE, both Objective One initiatives.
The first seminar, Effective Management of the Bottom Line,
by leading consultant David Gilchrist, took place at the Duchy
College, Rosewarne, Cornwall, on November 9th. Delegates raised
questions about their own businesses and were advised on how
to improve their performance. Esther Deeleman-Pollard, of
La Casa Verde, Mylor, Cornwall said: "I found the
seminar extremely useful since it addressed the key areas
of focus in terms of managing production towards a positive
bottom line. I am so glad I didn't miss it and if this
is the standard of all the seminars, I certainly won't
miss the next one!"
The second seminar, Protocols that Produce Outstanding Quality
Plant After Plant, takes place on December 1 at the Eden Project,
Cornwall and will be led by David Miller, president of the
Institute of Horticulture. David has been responsible for
the quality and production of plants on a worldwide scale.
The seminar takes place at Eden's Foundation Building
from 9.30 am until lunchtime. The cost is £15 per delegate,
with lunch included. Telephone 01579 372289 or email VTS@duchy.ac.uk
to reserve place.
The final seminar, Retail Innovation – How to Make
the Most of Your Business, by Andy Campbell, takes place at
Exeter Race Course on January 11. Andy was head of Horticulture
at Homebase and is now a leading consultant majoring on the
skills required to succeed in the harsh retail world.
For further information please contact Bryher Scudamore director
of communications at Eden on 01726 811968 or email: bryher.scudamore@edenproject.com.
The Objective One Programme for Cornwall and the
Isles of Scilly has invested in Cornish Horticultural Enterprises
(CHE) and Vocational Training Scheme (VTS), through the European
Agricultural Guidance and Guarantee Fund (EAGGF).
Anyone considering a new horticulture, food and
land based industries project is advised to speak with Maria
Ford, at Government Office South West - 01752 635015 - before
commencing development as there are now only limited funds
available due to the successful uptake of funding by the agricultural
sector in Cornwall and the Isles of Scilly.

Editor's notes:
Eden Project Limited is owned by the Eden Trust, which is
a fully registered UK Charity (No. 1093070).
The Millennium Commission Lottery grant contributed £55.4
million to the £133.6 million cost of the Eden Project.
Big Build 2 is also supported by funding investments of £12.9
million from Europe, under the Objective One programme and
£9.65 million from the South West Regional Development
Agency.
Immediate information may be obtained from our website: www.edenproject.com.

Clare Morgan
Media Relations Manager
Objective One Partnership Office
Castle House
Pydar Street
Truro TR1 2UD
Mobile: 07973 813647
Telephone: 01872 223439
cmorgan@cornwall.gov.uk
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