28.06.06
New businesses that seek advice stand best chance of success
A
business start-up campaign by Business Link is helping budding
entrepreneurs and young businesses across Devon and Cornwall
increase their chances of surviving the critical early months
and growing into profitable businesses.
Last year Business Link provided guidance and advice on
raising finance, managing staff and finding customers to nearly
8,000 new business owners and entrepreneurs investigating
starting their own businesses. They are now actively seeking
more individuals that harbour dreams of starting their own
business as research has revealed that 80% of new businesses
that take one to one professional advice in the early days
are still trading.
It is an encouraging statistic yet research also shows that
25% of all new businesses take no professional advice at all
– and it is those individuals Business Link are hoping
to reach out to.
Business Link's head of marketing Ian Gent comments:
"It is startling that so many people will 'risk'
their money, time and effort on trying to start a new business
and yet not take any professional advice - whether it is from
their bank, accountant or from a Business Link or our Enterprise
Agency partners. The campaign was designed to encourage more
enterprising individuals to come forward for free professional
advice and support."
Those individuals that do come forward will be sent one
of two packs – 'starting a business' or
'running a business'. Each pack provides practical
help with all the essential business issues and the recipients
are also encouraged to call specialists at Business Link to
discuss their plans and challenges in more detail. Depending
upon the complexity of the business a meeting with a start-up
business adviser can be arranged. Once the business is up
and running the adviser is available to offer continued advice,
encouragement and support over the critical early months.
Local businessman Brian Allen first had the idea for Aquanauts
Ltd, his own scuba diving school in Plymouth, eight years
ago. Initially Brian signed up for a 'starting a business'
course run by the local Enterprise Agency where he learnt
how to plan his business and work out the all important finances.
Brian decided to build upon his initial plan and take time
out to search for the right premises. He re-approached the
Business Advice Centre in Plymouth prior to starting the business
in April 2004.
Brian explains: "They were able to help me raise
the finances, we raised a third ourselves, the Business Advice
Centre sourced match funding and loans and the final third
was a bank loan."
Brian has been joined in the business by his sister Noeleen.
Business is booming and they are currently employing four
other staff. He continues: "Not only has the business
been good for us but we estimate our customers from outside
the area spend £250,000 on hospitality and accommodation
whilst they are diving with us and that has to be good news
locally.
"The business has been the best decision I have
made - it has given me more stress but with it more personal
freedom and it is extremely rewarding. The professional advice
I have received has been very valuable, you need to be able
to take it all in and then apply what will work for your own
business. We find we use the Business Link website as a constant
resource for accessing information and advice – it is
most helpful."
The Federation of Small Business have undertaken surveys
recently that indicate in the South West in 2005, 73% of new
businesses had started from scratch as opposed to individuals
buying out a going concern or inheriting a business. Research
also highlighted a similar percentage of these entrepreneurs
have had no experience of running a business - it is reassuring
that Business Link and the region's enterprise agencies
are on hand to offer free advice and support to ensure these
businesses avoid the pitfalls and survive and succeed. For
a free 'Starting in Business' pack call 0845 600
9966 or visit www.bldc.co.uk.
For further information please contact Carolyn Daw on 01566
771863 or email: cdaw@marketing-pr.co.uk.
The Objective One Programme for Cornwall and the
Isles of Scilly has invested in Business Link through the
European Regional Development Fund (ERDF) and the European
Agricultural Guidance and Guarantee Fund (EAGGF).

Editor's notes:
The free information pack, 'If you're thinking
of starting a business' contains:
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Start-up guide – essential advice and information
before you start |
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Could you run your own business – a reality check
to make sure self employment is right for you |
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Researching your market – a guide on how to make
sure you're going to succeed |
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Pricing your product or service – a guide on how
to ensure your get the price right … and make money |
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Writing a business plan – How you get all the
details down in one plan and how it can work for you. |
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Self employment and tax – advice on the tax implications
and requirements of self employment |
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No-nonsense guide to regulations – full details
on important regulations and legislation |
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Business Information Service – the business information
available through our enquiry service |
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The Business Link service – a full list of all
our service that can help you in every aspect of your
business |
The free information pack, 'If you're running
a new business' contains:
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Key issues in running your business – a guide
of what has to be managed and how to do it |
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Increasing profitability – how to focus on the
issues that will increase your business performance |
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Planning marketing – the key activity that will
ensure you find more customers and sell more |
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Your money and your business – all the important
finance issues and how you manage them |
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No-nonsense guide to regulations – how you deal
with all regulations involved in running a business |
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Business Tax explained – the tax issues facing
new businesses and the support available through HM Revenue
& Customs |
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Business Information Service – the business information
available through our enquiry service |
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The Business Link service – a full list of all
our service that can help you in every aspect of your
business |
Business Link provides a free information and enquiry service
via an information gateway on the web
www.bldc.co.uk and via the telephone on 0845 600 9966
to all businesses and those considering starting a business.
Additionally, it provides impartial business advice and support
through a network of partner organisations, which it co-ordinates,
and a register of independent business practitioners.
Business Link for Devon and Cornwall delivers the national
Business Link service to the region under contract from the
South West of England Regional Development Agency, which was
established by government in 1999 to promote the long-term
economic success of the region. It does this by working with
others to give people the skills they need, encourage enterprise,
improve infrastructure, help communities with regeneration
and promote the strengths of the region.
Business Link has received Objective One investment (European
Regional Development Fund and EAGGF) to help companies improve
performance and grow.

Clare Morgan
Media Relations Manager
Objective One Partnership Office
Castle House
Pydar Street
Truro TR1 2UD
Mobile: 07973 813647
Telephone: 01872 223439
cmorgan@cornwall.gov.uk
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