08.08.06
Lottery award puts Eden Project closer to The Edge
The next great chapter in the building of Eden, to be known
as The Edge, comes a step closer today (August 8) with the
news that the Project has been short-listed for a major new
National Lottery award.
The Edge is one of six projects to be awarded a development
grant by the Big Lottery Fund's Living Landmarks: The
People's Millions programme.
The Eden Project now has nine months to prepare its detailed
bid for a £50 million award to build The Edge. Ultimately
the winning venture will be chosen by the public in a nationwide
TV vote. Welcoming the announcement today, Eden's chief
executive Tim Smit said: "This is fantastic news
and we are delighted to be on the shortlist. This is a great
opportunity for Eden and Cornwall but for us to be chosen
as the Landmark Project we will have to win support from all
around Britain.
"The Edge will explore what it is to live with
the grain of nature. It is a project for our time and is arguably
the most challenging and essential call to arms for our generation.
By exploring how great social transformations have happened
in the past, and how societies have at times failed to transform
when the need came, The Edge will tackle the great issues
we need to face today – energy, water supply and climate
chaos.
"It will feature the arid and semi-arid areas
of the world because it is in those regions where climate,
energy and water-related tensions are experienced in their
most acute forms; where the extremes of wealth and poverty,
abundance and scarcity, live side by side on the edge. The
Edge will define what skills, capacities and ambitions we
need in order to resolve conflict and to foster and maintain
healthy, adaptable and cohesive communities into the future."
In the coming weeks, Eden will put together a sustainable
business plan and reach out to engage the community in the
development process and the outcome.
"Cornwall played a vital role in the Industrial
Revolution but subsequently experienced all the consequences
of decline through resource depletion. It is the ideal place
within Europe to pioneer the changes for a post-industrial
age," said Tim Smit.
Big Lottery Fund's Living Landmarks: The People's
Millions programme is seen by Eden as the perfect way to advance
The Edge. Plans for The Edge have been devised by the Eden
team led by managing director Gaynor Coley, who said today:
"There is overwhelming evidence from our visitors
that they want to see Eden used as a positive agent for change.
"With the development grant award we believe the
Big Lottery Fund have recognised that. We are hugely excited
at getting through to the second stage because it represents
the chance to be able to persuade the British public to get
behind what we believe will be one of the most transformational
projects in the world. The next stage now is to take our ideas
and preliminary designs and build them into an inspirational
and sustainable project.
"Our challenge is to create an experience that
moves people and makes the hair stand up on the back of their
necks. The challenge for the architects will be to provide
a building worthy of its contents. What we can say at this
stage is that the building will be a landmark construction
in the tradition that Eden has established – a beautiful,
dynamic and exemplary fusion of architecture, technology,
science and the arts.
"It will excite and engage visitors, and challenge
them to step out of their established daily patterns and be
open to new ideas. Its scale and setting will be a new icon
of regeneration, showing that people are capable of amazing
things, most of all, making the world a better place."
Since Eden fully opened in March 2001, it has generated
more than £700 million for the regional economy and
now employs 500 people. The Project, based in a former china
clay quarry at Bodelva near St Austell, Cornwall, is ranked
as one of Britain's top five paid-for visitor attractions.
So far capital funding of £135 million to develop
Eden has been raised from a combination of £58 million
from the Millennium Commission Lottery Fund, £50 million
in regional grants from the South West Regional Development
Agency and European Regional Development Fund, and £27
million in the form of loans, lease finance and Eden's
own revenue generation.
The Edge will be true to the Eden Project tradition of finding
ways of relating serious issues to the daily lives of the
general public, without jargon and with a positive outlook.
Gaynor Coley added: "The Edge will be the start
of a new era. It will allow Eden to engage directly and powerfully
with the key issues facing our communities over the next 20
years."
For further information please contact David Rowe, Head of
Press and Public Relations on 01726 811901 or email drowe@edenproject.com.
The Objective One Programme for Cornwall and the
Isles of Scilly has invested in the Eden Project through the
European Regional Development Fund (ERDF).

Editor's notes:
The Big Lottery Fund is the joint operating name of the New
Opportunities Fund and the National Lottery Charities Board
(which made grants under the name of the Community Fund).
The Big Lottery Fund, launched on 1 June, 2004, is distributing
half of all National Lottery good cause funding across the
UK.
The Big Lottery Fund's Living landmarks Programme
will award £140 million across the UK to initiatives
that have been designed to inspire communities to transform,
revitalise and regenerate the places where they live, through
social and community projects and major infrastructure investments.
Eden Project Limited is owned by the Eden Trust, which is
a fully registered UK Charity (No. 1093070).
Immediate information may be obtained from our website: www.edenproject.com.

Clare Morgan
Media Relations Manager
Objective One Partnership Office
Castle House
Pydar Street
Truro TR1 2UD
Mobile: 07973 813647
Telephone: 01872 223439
cmorgan@cornwall.gov.uk
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